Avoiding Common Pitfalls When Selling on eBay
This article was written by Laure DuBois.
Selling on eBay can be fun, profitable, and challenging. Being a seller on eBay is an easy way to make some extra money while getting rid of a few unwanted items. Selling on eBay can also be an excellent income source. There are, however, some easily avoidable problems that sellers face regarding seller ratings. Being aware of common pitfalls can make it less of a challenge – so sellers can maintain a positive seller rating and they can focus on the fun and the profits available from selling on eBay.
Maintaining a good seller rating on eBay tells potential customers you are a reliable provider. It is a representation of your honesty, integrity, and reputation. The seller rating is one of the first things most people check when making a purchase decision on eBay. A poor seller rating will reduce your chance of making a sale – especially for high priced items. Sellers are lucky to have some simple ways to maintain a positive seller rating.
When listing an item for sale it is best to go overboard with details. Give the basic details plus anything extra that might be important to a customer. (Also be sure to take great pictures) Your customer is more likely to be satisfied with the item they purchase if it is exactly as it was described when they get it. Customers are less likely to give you a bad review of the transaction if they are not greeted with a disappointing surprise when they open their packages. If the item has flaw like a scratch or a small tear – or whatever the flaw might be – it is better to be honest about that and preserve your seller rating. It may cause you to get less for a single item, but it will pay off in the long run.
The next thing to do in order to maintain a positive seller rating on eBay is to plan on keeping communication lines open during and after the transaction. Check your email often and reply quickly to questions and comments. Take the time to notify your customers when their items ship and provide tracking information.
Providing tracking information protects your seller rating as well as builds your customer’s confidence in you as a seller. Include the cost for tracking in the shipping fees you charge the customer. Putting tracking on a package gives you an extra receipt for shipping it and it lets you track when your customers receive it.
Plus – it can be fun for customers who are excited about their purchases to track the progress of their items as they move across the country to their homes. It is an easy and inexpensive way to protect you – the seller – from potentially unscrupulous buyers. If you don’t put tracking on a package the customer can say they never got it and give you a bad rating – plus you can end up refunding money for an item you shipped – leaving you out both the item and the money.
A couple of last things you can do to protect your status as an excellent eBay seller: Make sure your carefully worded refund policy is clearly visible in your item description. Don’t offer a full refund unless you are willing to give a full refund. Make sure what you say is what you mean. And finally, check back with the customer after they have received the item – mentioning that you noticed they received their package and you hope they are happy with it and that you are available if they have any questions.